You start with the freshest location data, gathered from 1st-party apps with the accuracy of mobile sensors, and the precision, down to a few feet, of beacons.
By observing when and how frequently a shopper visits certain store categories, you can discern their receptivity to your messaging.
A Sunday grocery shopper is most receptive leading up to her trip, and least receptive on Mondays. Knowing the patterns on an individual level, allows you to dramatically increase the effectiveness and efficiency of your media buy.
Data reveals unique fingerprints across verticals.
"Quantum Receptivity has beaten the paid search, promoted social, and display ads that we have used (successfully) in the past. Sporting possibly the smartest targeting that we've seen, Quantum Receptivity delivers a more engaged audience than older forms of digital marketing. It delivers a lot more bang for our clients' buck in both impressions and engagement."Bernard Gomez | Founder, Crescendo Collective